Direct Marketing

Frankly, I’m puzzled….

The thing that probably most differentiates IQ from other marketeers is our collective backgrounds in direct marketing.  Old fashioned “get’ em, get results” marketing that makes use of everything from mail to telemarketing to email.  Then there’s cross-selling, up-selling and continuity selling. 

Direct Mail Marketing: Despite the dramatic increase in email marketing, we have many clients who  need breakthrough-thinking in traditional direct mail. It is the backbone of our direct-response experience, and we know how to do it right.

Telemarketing:  Inbound/outbound…some audiences need the sound of a human voice to gather up their courage of conviction.  We know.  And we know how.

Email Marketing: A combination of art and science, email marketing can yield great results. We have decades of direct-response experience that we apply to email strategies. This experience leads to continually improving results.

Integrated Media Technology:  IQ’s heavy-duty cross-media personalization technology combines the ability to tailor messages AND images on a one-to-one basis leads to only one thing—more sales.

By the way, when you integrate all of these disciplines with your other marketing tactics, you won’t believe what happens.